How to talk to your customers with AI, advice for pursuing enterprise customers early, how to leverage investors for customer intros, and hiring for obsession
AI interviews are interesting not because they are cheaper surveys, but because they attack the real failure mode: most research strips away the very context that makes an answer useful. The “survey industry” may have been selling false precision for years: a giant dashboard with 47 cuts by segment feels scientific, but if the input is bored people speed-clicking radio buttons, the output is useless
“What to build” is the new bottleneck everywhere — generation got cheap, judgment didn’t.
100%
AI interviews are interesting not because they are cheaper surveys, but because they attack the real failure mode: most research strips away the very context that makes an answer useful. The “survey industry” may have been selling false precision for years: a giant dashboard with 47 cuts by segment feels scientific, but if the input is bored people speed-clicking radio buttons, the output is useless
So true